BENGALURU: In a bid to become the top player of the Indian e-commerce market, US-based firm Amazon has decided to invest an additional $3 billion in its Indian operations. The investments will be utilized to set up six more Amazon fulfillment centers across the Indian states. The move is expected to increase the speed of delivery of shipments pan India.
The aggressive move from Amazon, follows a series of investments in India to win the Indian e-commerce market, amid competition from the home-grown companies like Flipkart, Snapdeal and Shopclues.
In its statement the company said, “With the functioning of an additional six fulfillment centers, it will help us to enhance the business model and bring down the cost of operations across the country. It will be more useful to small and medium scale businesses in the locality, as it will enable them to take the advantage of the Amazon’s fulfillment offer.
At present the company claims to have 55 million products on the market place, out of which 1.3 million products are ready for shipping through same-day delivery or next-day delivery at the Amazon fulfillment centers. The existing fulfillment centers are spread across the ten Indian states of Gujarat, Haryana, Karnataka, Maharashtra, Delhi, Punjab, Rajasthan, Tamil Nadu, Telangana and West Bengal. In addition, the new fulfillment centers are planned to be set up in Chennai, Coimbatore, Delhi, Jaipur and Mumbai.
With this, the total fulfilment centers of Amazon will go up to 26. On the other hand, Amazon’s opponent Flipkart has 17 fulfillment centers with a ware housing capacity of 5.5 million cubic-feet.