In a bid to make the Social rules to be followed strictly by the liquor companies, the Telangana government has warned Manufacturers, dealers, bars and others over the exhibition of illegal liquor advertisements, breaking the rules and regulations of the state.
The State bans the display or advertisement of Liquor products under the AP Intoxicating Liquors (Prohibition of Advertisement) Act 1978. However, the liquor sale points and the manufactures have completely disobeyed the rule. They went on to publish the Liquor advertisements through hoardings, flexi or even short cut outs at the liquor outlets, the Deccan Chronicle reports.
It is believed that the firms have taken the advantage of the officers being busy during the State bifurcation period. In a bid to check this, the government has issued notices to all the bars and manufactures giving a stipulated time for the removal of the advertising media.
Speaking over the issue Dr R. V. Chandravadan, commissioner, prohibition and excise department told ” We have given them enough time. If the companies or the bar outlets disregard the notice we will take stringent action against them, which could also involve the cancellation of the license”
There are about 2215 licensed liquor outlets in the state and scores of bar and restaurants. However the penalty for the offense is only Rs.250 at present.